Your Complete Guide to Chinese Digital Marketing for Lunar New Year 2024

Chinese consumers are increasingly spending their time and money online, making digital marketing an essential tool for businesses of all sizes to reach and engage with this important audience. Read this blog for a complete guide to your Chinese Digital Marketing efforts for this Lunar New Year.

Chinese MarketingBetty ShenDecember 5, 2023Lunar New Year Campaign, Chinese Marketing, Chinese Marketing Agency, Little Red Book Marketing, Little Red Book Influencers

4 Considerations to Build a Better Little Red Book Content Strategy & How to Apply Them to 3 Content Categories

In this blog post, we will cover 4 tips to build an authentic content strategy, and how to apply them in different content categories.

Bilibili, Chinese Marketing, Cultural Marketing, Influencer Marketing, Little Red Book, Marketing Strategy, RED Marketing, Redbook Marketing, 小红书Guest UserMarch 24, 2022Little Red Book Marketing Agency, Little Red Book, Little Redbook Marketing, Little Red Book Marketing Tips, Redbook Marketing, RED (小红书), RED Marketing Case Study, RED Growth Strategy, RED Marketing, RED Influencers, Marketing on RED, digital marketing, Chinese economy, Chinese marketing, Chinese Marketing Agency, Chinese Marketing, Vancouver Chinese Marketing Agency, Vancouver marketing agency, Vancouver WeChat Marketing Agency, Vancouver Instagram Marketing, Vancouver Multi-Cultural Marketing Agency, vancouver real estate marketing agency, vancouver digital marketing agency, Vancouver Redbook Marketing Agency, Vancouver Social Media Marketing

Short Video Platform Kuaishou Releases Guidelines for Livestream Retailers

With social distancing measures as a foreseeable, ongoing measure to containing the pandemic's spread, retailers are continuing to flock to online live stream platforms in China as a growing revenue source…

Chinese Marketing, Social Media Marketing, KuaishouGeorge LysikatosJuly 9, 2020Kuaishou, Chinese Live Stream Platforms, Live Streaming Rules, Chinese Consumers, Chinese Marketing

Mother's Day Marketing Campaign: Huawei's The Concert at 4 AM

Huawei’s unconventional marketing campaign resonates emotionally with its target audience and celebrates a mother’s unconditional love for their child while integrating the benefits of its Huawei GT 2 smartwatch.

Chinese Marketing, Marketing Strategy, Social Media MarketingFlorence LeungMay 13, 2020Huawei, Huawei GT 2, Mother's Day Marketing Campaign, Chinese Marketing, The Concert at 4 AM

Still Stuck on WeChat? You Need to Learn About the New [OASIS] Social App by Weibo

There’s a new social platform in the Chinese social media space, now available by invite only and day by day all the celebrities in China are signing up for the platform…

Chinese Marketing, Social Media Marketing, Oasis Lv Zhou, Weibo MarketingGeorge LysikatosNovember 6, 2019Oasis Mobile App, Oasis by Weibo, Chinese Marketing, Chinese Social Media Marketing

TikTok and Douyin 101 | How to use these platforms for your business

Though some brands are still slowly finding their way onto the WeChat platform by registering for overseas official accounts, we already have clients asking us for what’s next in terms of marketing tools to target the Chinese audience…

Chinese Marketing, TikTok Markteing, Tiktok Marketing, DouyinGeorge LysikatosSeptember 16, 2019Tiktok, Douyin, Chinese Marketing, How to use Douyin, How to use Tiktok

WeChat Branded Sections - 2019 New Official Account Function

As a follow up to our blog post last week on the new WeChat Search Keyword Prompt function, there is another new function…

WeChat Marketing, Chinese Marketing, WeChatGeorge LysikatosSeptember 9, 2019WeChat New Functions, WeChat, WeChat Marketing Vancouver, WeChat Brand Sections, Chinese Marketing

CASE STUDY || How Lexus Leveraged Popular Weibo Platforms to Market Their Hybrid Vehicles

Read our case study on how we leveraged the power of a large Weibo social media platform to promote Regency Lexus' fleet of hybrid vehicles.

True to Regency Lexus' goal of helping customers make an informed decision, we put together a livestream broadcast to educate potential customers on hybrid cars. The livestream took place over one-hour…

Chinese Marketing, Influencer Marketing, Weibo MarketingFlorence LeungJune 21, 2018Catalyst AgentsWeibo Marketing, Chinese Marketing, Chinese Social Media Livestream, Regency Lexus, Chinese Marketing Case Study, Vancouver Chinese Marketing Agency, Vancouver WeChat Marketing Agency

5 Best Practices for Managers Using WeChat

How To Guide, marketing, Chinese Marketing, WeChat, WeChat MarketingFlorence LeungMay 17, 2017wechat consumer marketing, WeChat Marketing, WeChat for Managers, WeChat for Business, wechat for sales, WeChat Guide, WeChat Management, Chinese Marketing, Chinese Translation Services, Chinese Social Media, Chinese marketing, Social Media Marketing