Posts tagged Chinese Social Commerce
Could Virtual KOLs be a welcomed alternative to traditional Influencer marketing?
Could Virtual KOLs be a welcomed alternative to traditional Influencer marketing?

In the past 2 months, quite a few Chinese celebrities have been disgraced. Picking the wrong influencers not only sabotages your time and budget but could also trigger a PR crisis for your brand. Can AI virtual KOLs replace real celebrities in the future?

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bilibili marketing, Bilibili, Business strategy, Chinese Marketing, Cultural Marketing, Little Red Book, Kuaishou, Influencer Marketing, RED Marketing, Redbook Marketing, Social Media Marketing, WeChat, WeChat Advertising, WeChat Marketing, Weibo Marketing, 小红书Guest Uservirtual kol, Chinese KOLs, Chinese luxury market, Chinese Social Media Marketing, Chinese Marketing Agency, China Marketing, China Retail Sales, Chinese Digital Marketing, Chinese Social Commerce, Chinese marketing, Chinese Influencers
How To Promote Your Brand on Bilibili
How To Promote Your Brand on Bilibili

Last year, we shared 3 ways Bilibili can help to grow your business; Bilibili has grown tremendously since then. In this article, we share some ways to promote your brand on Bilibili.

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Cultural Marketing, Marketing Strategy, Online Marketing, Social Media Marketing, Bilibili, How To Guide, business, Business strategy, Influencer Marketing, Video MarketingGuest Userbilibili, bilibili marketing, video marketing, content strategy, Chinese Social Media Marketing, Chinese Marketing Agency, Chinese Social Commerce, Chinese KOLs, China Retail Sales
3 Ways Bilibili Can Help Grow Your Business
3 Ways Bilibili Can Help Grow Your Business

Founded in 2009, Bilibili began as a niche video platform focused on anime culture in China. With this new wave of vloggers, marketers are paying more attention to this platform. While Bilibili still has its roots in anime culture, it has since diversified its video content to cater to many more audiences such as music, tech, lifestyle, and fashion. Here are 3 ways how Bilibili can help grow your business.

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Chinese Marketing, Cultural Marketing, Influencer Marketing, Marketing Strategy, Online Marketing, businessGuest Userbilibili, bilibili marketing, Chinese Social Commerce
[RED Series] Key Components to a Successful Chinese Influencer Campaign
[RED Series] Key Components to a Successful Chinese Influencer Campaign

In our second blog post of our RED Chinese Social Media marketing series, we will discuss key tips for working with influencers on RED and analyze the key components to a successful Chinese influencer campaign by using one of our client’s skincare brand case study.

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Chinese Marketing, Influencer Marketing, RED MarketingKiki PauMarketing on RED, RED Influencers, Chinese Influencer Marketing, Chinese Social Commerce, XiaoHongShu Marketing