Posts tagged Chinese Digital Marketing
Why You Need to Register A Professional Account for Your Business on Little Red Book
Why You Need to Register A Professional Account for Your Business on Little Red Book

There were three types of accounts on the Little Red Book in the past: 1.) Business 2.) Personal and 3.) Verified blogger, which have been reduced to “Professional accounts” and “Non-Professional accounts” now. Within the Professional Accounts category, there is still a separation between Content Creators/Bloggers and Businesses. So the question is, what is it like to become a professional user on Little Red Book?

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Chinese Marketing, Business strategy, Cultural Marketing, Influencer Marketing, Little Red Book, Marketing Strategy, RED Marketing, 小红书Guest UserLittle Red Book Marketing Agency, Little Red Book, Little Red Book Marketing Tips, Little Redbook Marketing, Redbook Marketing, RED Marketing Case Study, RED Marketing, RED Influencers, Marketing on RED, Chinese KOLs, Chinese Social Media, China Retail Sales, China Marketing, Chinese economy, Chinese Marketing Agency, Chinese Digital Marketing, digital marketing
Could Virtual KOLs be a welcomed alternative to traditional Influencer marketing?
Could Virtual KOLs be a welcomed alternative to traditional Influencer marketing?

In the past 2 months, quite a few Chinese celebrities have been disgraced. Picking the wrong influencers not only sabotages your time and budget but could also trigger a PR crisis for your brand. Can AI virtual KOLs replace real celebrities in the future?

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bilibili marketing, Bilibili, Business strategy, Chinese Marketing, Cultural Marketing, Little Red Book, Kuaishou, Influencer Marketing, RED Marketing, Redbook Marketing, Social Media Marketing, WeChat, WeChat Advertising, WeChat Marketing, Weibo Marketing, 小红书Guest Uservirtual kol, Chinese KOLs, Chinese luxury market, Chinese Social Media Marketing, Chinese Marketing Agency, China Marketing, China Retail Sales, Chinese Digital Marketing, Chinese Social Commerce, Chinese marketing, Chinese Influencers
Case Study: Working With Chinese YouTube Influencers to Promote Real Estate
Case Study: Working With Chinese YouTube Influencers to Promote Real Estate

Speak their language! Here’s how we collaborated with Chinese YouTube KOLs and Influencers to promote a presale real estate project.

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Cultural Marketing, Chinese Marketing, Influencer Marketing, Marketing StrategyFlorence LThe Conservatory by Polygon HomesChinese Influencers, Chinese KOLs, Cantonese KOLs, Chinese YouTube Influencer Campaign, Real Estate Presale Marketing, Chinese Digital Marketing
Golden Week’s Strong Sales Signal Economic Recovery in China - What This Means for North American Brands
Golden Week’s Strong Sales Signal Economic Recovery in China - What This Means for North American Brands

The COVID-19 pandemic has pushed the world into a recession, but the good news is that golden Week sales data has shown that China’s economy has bounced back in a V-shaped recovery. The growth has been greatly driven by tourism, food and beverages, and even hotel stays during the holiday; here are some key numbers that point to a strong and optimistic recovery in the China market.

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Chinese Marketing, Influencer Marketing, WeChat Marketing, WeChat AdvertisingGeorge LysikatosGolden Week, Economic Recovery China, Chinese Digital Marketing, Vancouver WeChat Marketing Agency, Vancouver Redbook Marketing Agency
Qixi Festival boosts retail sales rebound in China
Qixi Festival boosts retail sales rebound in China

The Chinese celebrate Valentine’s Day on 3 different dates.

There is the February 14th Valentine’s Day, ‘520’ (May 20th) which phonetically sounds like ‘I Love You’ in Chinese, and the Qixi Festival,…

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Chinese Marketing, Cultural Marketing, Influencer Marketing, WeChat Marketing, WeChatFlorence LCatalyst AgentsPrada Qixi 2020, China Retail Sales, Chinese Digital Marketing, WeChat Luxury Brand Marketing, Qixi