Posts in WeChat Advertising
China Advertising Guidelines for The Real Estate Industry
China Advertising Guidelines for The Real Estate Industry

The Chinese government has been regularly updating its advertising regulations to protect the le’ legal rights and interests and sustain market stability. Before promoting real estate projects in China, marketers should fully understand the advertising laws and regulations and keep a close eye on them in case of any regulatory updates.

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Business strategy, Chinese Marketing, Cultural Marketing, Little Red Book, Marketing Strategy, Social Media Marketing, WeChat Marketing, WeChat Advertising, WeChat MomentsGuest UserReal Estate Chinese Marketing, real estate marketing, Real Estate Presale Event Planning, Real Estate WeChat Marketing, WeChat real estate marketing, Chinese Marketing Agency, Chinese marketing, Chinese Social Media, Little Red Book, WeChat Apps
Could Virtual KOLs be a welcomed alternative to traditional Influencer marketing?
Could Virtual KOLs be a welcomed alternative to traditional Influencer marketing?

In the past 2 months, quite a few Chinese celebrities have been disgraced. Picking the wrong influencers not only sabotages your time and budget but could also trigger a PR crisis for your brand. Can AI virtual KOLs replace real celebrities in the future?

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bilibili marketing, Bilibili, Business strategy, Chinese Marketing, Cultural Marketing, Little Red Book, Kuaishou, Influencer Marketing, RED Marketing, Redbook Marketing, Social Media Marketing, WeChat, WeChat Advertising, WeChat Marketing, Weibo Marketing, 小红书Guest Uservirtual kol, Chinese KOLs, Chinese luxury market, Chinese Social Media Marketing, Chinese Marketing Agency, China Marketing, China Retail Sales, Chinese Digital Marketing, Chinese Social Commerce, Chinese marketing, Chinese Influencers
WeChat Advertising Update for the Beauty & Skincare Industry: Regulation of Medical Beauty Ads in China
WeChat Advertising Update for the Beauty & Skincare Industry: Regulation of Medical Beauty Ads in China

On September 14, 2021, China’s People’s Daily newspaper criticized the aggressive advertisements of cosmetic surgery, procedures, and treatments on public transit and social/mass media as overwhelmingly pervasive. Xinhua reported the plastic surgery market in China is expected to boom to $46.54 billion by 2022. However, will Beijing let this happen in the foreseeable future?

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business, Business strategy, Chinese Marketing, Cultural Marketing, Little Red Book, Kuaishou, Marketing Strategy, RED Marketing, WeChat, WeChat Advertising, WeChat Marketing, WeChat Moments, WeChat Work, Weibo MarketingGuest UserChinese luxury market, china news, China Marketing, China Advertising Law 2021, WeChat Apps, WeChat Business Tools, Wechat Business, WeChat for Business
China’s Singles Day Breaks Record Again Selling $71.4B USD in Gross Merchandise Value
China’s Singles Day Breaks Record Again Selling $71.4B USD in Gross Merchandise Value

Otherwise known as 双十一(Double 11 Day), the day that celebrates people who are not in relationships. The date, 11th of November (11/11), was chosen because the numeral 1 resembles…

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WeChat Marketing, WeChat Advertising, Redbook Marketing, Chinese MarketingGuest UserRedbook Marketing, Redbook Advertising, Singles Day 2020, Double 11 2020, Douyin Marketing, Chinese Influencer Marketing
Golden Week’s Strong Sales Signal Economic Recovery in China - What This Means for North American Brands
Golden Week’s Strong Sales Signal Economic Recovery in China - What This Means for North American Brands

The COVID-19 pandemic has pushed the world into a recession, but the good news is that golden Week sales data has shown that China’s economy has bounced back in a V-shaped recovery. The growth has been greatly driven by tourism, food and beverages, and even hotel stays during the holiday; here are some key numbers that point to a strong and optimistic recovery in the China market.

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Chinese Marketing, Influencer Marketing, WeChat Marketing, WeChat AdvertisingGeorge LysikatosGolden Week, Economic Recovery China, Chinese Digital Marketing, Vancouver WeChat Marketing Agency, Vancouver Redbook Marketing Agency
4 Marketing Tactics Skincare Brands Use to Sell More to Chinese Shoppers
4 Marketing Tactics Skincare Brands Use to Sell More to Chinese Shoppers

Since the onset of the pandemic, people have been staying home more, and when they do go out, they are wearing face masks, resulting in a hard hit to the makeup and cosmetics industry…

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Chinese Marketing, WeChat, WeChat Marketing, WeChat AdvertisingFlorence LCatalyst AgentsWeChat Marketing Canada, WeChat Marketing Agency, WeChat for Beauty Brands, WeChat for Skincare brands, WeChat for Makeup Brands